A systematic assessment of an opportunity such as a strategic acquisition, joint venture, etc.  will enable an organization to value the potential synergies while understanding the embedded risks.  Our approach is holistic, analyzing processes, technology, and strategic potential. Gallium's due diligence process provides a detailed analysis and valuation of each of the primary value drivers. This assesses all aspects of a transaction.

	Reputation		Human Capital		IP
	Customer Base		Product Integration		GA Efficiency
	Barriers to Entry		Recurring Revenue		Distribution
	Sales & Marketing Efficiency		Gross Margin		Asset Rating

Optimizing the Risk-Reward balance within the soul of a corporation's decision making will enable corporations to:

	Develop opportunity metrics that evolve with a consumer population and lifecycle
	Determine valuations discounted by risk and opportunity cost.
	Avoid the pitfalls of over-valuation and transactional value leakage

branding   corporate development   e-strategy  ip portfolio  product strategy  risk management 

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